VoiceSage launches updated cloud messaging suite

Fast-growing contact services firm VoiceSage has announced the latest version of its cloud-based voice and SMS messaging suite.

The new version will help organisations across multiple sectors meet their customer communications challenges says the firm.

More and more, these challenges centre on brands using the company’s cloud-delivered customer and marketing programmes to exploit large volumes of customer data and deal with channel complexity.

The upgrade opens up the potential for multiple smart ways to connect with today’s digital customer and reflects significant investment from the service innovator.

Marketing Director, Steven Robertson says that “the main theme of the new version is scalabilty. That means it will help our customers better meet the challenges of the modern B2C comms world, where large scale, complex customer data requirements are now the norm.”

Built for mobility, the VoiceSage service lets customers interact with brands using messages in the format most helpful to them.

That means they can be contacted and communicate back with their chosen retailer, financial services or utilities provider via voice, SMS (text), email and visual touch messaging in order to do anything from confirming a delivery to paying a bill.

It also empowers those brands to get useful insights into customer thinking via quick and easy feedback surveys, or through fully structured marketing campaigns.

“The omnichannel contact challenge is to meet channel complexity and huge volumes of customer data,” pointed out Robertson.

“Our new re-architected solution is continuously expandable, so will help bridge from where customers are to where they need to be when it comes to omnichannel innovation.

“We think our new suite is the essential messaging service to meet any enterprise’s omnichannel and Big Data demands.”

Founded in 2003 and with offices in Longbridge, Birmingham and Ireland, VoiceSage delivers customer service solutions that help companies streamline and add value to their high-volume, outbound contact activities. Blue chip customers for its solutions include Argos (Home Retail Group), Capital One, Thames Water, AXA Insurance and Shop Direct.

VoiceSage’s cloud-delivered messaging platform sends 2 million-plus interactions a day and is used by businesses that touch more than 75% of the UK population: over 44 million individual phones in the UK have received a VoiceSage communication at some time.