Events software platform creating jobs with £1.5M funding

A Lincoln company whose events software platform was used to help plan the 2022 Birmingham Commonwealth Games has raised £1.5 million to create six jobs, enhance its technology and bring its services to a wider audience.

The Iventis software enables teams planning events to collaborate online by bringing together satellite imagery, maps, architectural drawings and other data on one platform. Clients can also receive hands-on support from the 15-strong team.

Iventis, which is based on the University of Lincoln campus, has secured investment from the MEIF Proof of Concept & Early Stage Fund, which is managed by Mercia Ventures and part of the Midlands Engine Investment Fund (MEIF), and Mercia’s EIS funds. Mercia first invested in the business in 2019. The latest funding brings the total it has raised to date to more than £2.1m and will enable it to create about six jobs.

Iventis’ founder Joe Cusdin said: “Planning high-profile events is extremely complex with a host of different factors to consider – from designing and building the infrastructure and planning schedules to managing crowd control, transport and security.

“However the industry still relies heavily on spreadsheets, drawings and data in different formats. With Iventis we have already shown how technology can transform large-scale event planning. We will now be bringing our innovations and technology to a wider audience.”

The company has worked on high-profile events including the recent Special Olympics in Berlin, the World Cup and Dubai Expo.

Sandy Reid, investment director at Warwickshire-headquartered Mercia, added: “Joe and the team have built a first-rate product and attracted a gold-standard client base. We believe there is huge potential to grow the business, not only in the field of sport and entertainment but also in areas such as tourism, transport and construction – anywhere teams need to work together to plan and manage complex operations. The funding will enable the company to strengthen its management team with a number of key appointments and accelerate sales growth.”